Sponsorship

Partner With Matthew Laprade Racing

Motorsport is one of the most powerful and versatile marketing platforms available to a business today.

It delivers brand visibility at the track, on social media, in press coverage, and on broadcast — and it does so in front of a live, passionate audience that connects brands with communities both locally and across the nation.

Sponsorship Program Overview

Matthew Laprade post-race interview

Why Partner With Matthew Laprade?

Matthew Laprade race car at speed

Exceptional Talent at an Exceptional Age

At just 14 years old, Matthew Laprade is already competing — and winning — in four divisions simultaneously across one of the most demanding regional motorsports landscapes in the country. His career arc is rare, credible, and building momentum season over season.

Matthew pushing race car in pit

Maximum Race Weekend Exposure

With over 35 confirmed race dates in 2026 — and more to be added — across Florida, North Carolina, South Carolina, Virginia, Georgia, Alabama, Tennessee, Texas, and Indiana, your brand appears in front of engaged regional motorsport audiences weekend after weekend.

Matthew in victory lane with trophy

A Story Worth Telling

Matthew’s journey — from karting champion to multi-division stock car competitor before his 15th birthday — is exactly the kind of authentic narrative that travels well through press, social media, and community engagement. Partnering with Matthew is partnering with a story that resonates.

Matthew with team in victory lane

Growing Digital & Social Reach

The Matthew Laprade Racing program maintains an active presence on Facebook and Instagram, with race weekend content, post-race recaps, and behind-the-scenes coverage that keeps sponsors visible between events and builds a loyal digital following.

2026 Season at a Glance

35+

Confirmed Race Dates

4

Divisions

4

Teams

9

States

15+

Race Venues

Sponsorship Packages

Matthew Laprade Racing offers a range of partnership packages designed to suit businesses of all sizes and objectives — from local-community associates to flagship premier partners with year-round integration.

Associate Partner Contributing Partner Key Partner Premier Partner
Car branding Decal placement Quarter panel Hood / roof panel Primary car branding
Race suit / crew Suit patch Suit patch + crew Full suit + crew branding
Social media Tag in posts Dedicated posts Regular features Full social integration
Website listing Logo on /sponsors/ Logo + description Featured placement Homepage + all pages
Press releases Mentioned in releases Co-branded releases All communications
Hospitality Pit access passes VIP pit + garage access
Trackside signage Selected events All events
Investment Contact for pricing Contact for pricing Contact for pricing Contact for pricing

Associate Partner

Car branding
Decal placement
Race suit / crew
Social media
Tag in posts
Website listing
Logo on /sponsors/
Press releases
Hospitality
Trackside signage
Investment
Contact for pricing

Contributing Partner

Car branding
Quarter panel
Race suit / crew
Suit patch
Social media
Dedicated posts
Website listing
Logo + description
Press releases
Mentioned in releases
Hospitality
Trackside signage
Investment
Contact for pricing

Key Partner

Car branding
Hood / roof panel
Race suit / crew
Suit patch + crew
Social media
Regular features
Website listing
Featured placement
Press releases
Co-branded releases
Hospitality
Pit access passes
Trackside signage
Selected events
Investment
Contact for pricing

Premier Partner

Car branding
Primary car branding
Race suit / crew
Full suit + crew branding
Social media
Full social integration
Website listing
Homepage + all pages
Press releases
All communications
Hospitality
VIP pit + garage access
Trackside signage
All events
Investment
Contact for pricing

How to Get Started

Getting involved with Matthew Laprade Racing is straightforward. Reach out via the contact form or directly by email to start a conversation about how your brand could fit into the program. We’ll walk you through the available packages and tailor an arrangement that meets your goals.

Whether you are a local business looking for community visibility, a regional company seeking consistent exposure across the Southeast, or a national brand looking to align with a rising young driver — there is a place for your business in the Matthew Laprade Racing family.

Our Current Partners

Matthew Laprade Racing is proud to be supported by a group of partners who share a commitment to excellence, community, and the long-term development of a truly special young talent. Join Big Lunch Farms, Wade Tractor & Equipment, and Adrenalin Powersports in backing one of the Southeast’s most exciting young racing programs.